Customers can enjoy a collaborative pop up shopping experience focusing on New Zealand made products when concept pop up This is nice returns to Ponsonby Central next week, presented by local fashion labels Alyssa Lloyd and Velvet Heartbeat.

A collaborative pop-up concept store and local brand collective has returned to the heart of Ponsonby for two weeks, from March 21 to April 3, 2022. Back for the second time, ‘This is nice’ is brought to you by local fashion brands, Alyssa Lloyd and Velvet Heartbeat.

Local fashion brands, Alyssa Lloyd design and Velvet Heartbeat, are bringing together a range of local and sustainable businesses for a two week concept store pop-up from 5 - 18 July 2021 at Ponsonby Central.

Designer Chloe Win spoke to Inside Retail NZ about the state of the sustainable fashion industry in the wake of the COVID-19 pandemic, and her hopes for the future of ethical fashion.

Alyssa Lloyd’s designer, Chloe Win, was interviewed by online fashion magazine FashioNZ. Read the full interview to find out more about her brand, what inspires her and what you would never catch her wearing!

Choose Nice is a self published ethical fashion and lifestyle zine inspired by Fashion Revolution Week and created by Velvet Heartbeat. For the April 2020 edition Suzie from Velvet Heartbeat spoke to us about our use of plant based fabrics.